CPA (cost per action) marketing in theory is one of the simplest ways to get started making money online. On the surface it seems so easy. Just get a user to take a simple task, and when they do, you, the publisher gets paid.
But it can certainly be challenging and also even if you are doing your part as a publisher and driving great leads for advertisers, there a lot of shady networks out there that won’t pay you or will even shut down completely when it comes time to pay you. However, there are some great networks that both have offers that convert for their publishers and that always pay out on time.
Now, as far as being successful with this type of network there are several different strategies. Basically you have to have traffic and that can be either from free SEO traffic or paid traffic. For SEO I would recommend publishing videos, especially YouTube live events, since those tend to rank faster, and then for websites, just brainstorm about digital things that people are searching for all the time and would be willing to complete a task in order to receive, such as watch a brand new movie for free, or a guide about something they’re really interested in. And as far as paid traffic that’s not currently my specialty, but consider adult traffic networks since they have tons of traffic and it’s usually quite a bit cheaper than other platforms. Also consider trying out mobile traffic, since people tend to be more responsive on their phones, especially for simple CPA type of offers.